he Monsanto 11m EventStation included a full digital print canopy, grey Supa-Trac Flooring, QT Framework, Base Plate System and LED Lighting.
The stand was further enhanced with the use of 10x DoNut Table Seats branded with Vinyl tops to ensure there was plenty of space to sit and discuss the range of products and services Monsanto has to offer the Arable community.
Cereals is the leading technical event for the UK arable industry with over 64ha of stands and live demonstrations including Crop Plots, Working Cultivations, Sprays and Sprayers, Post-Harvest Technology, Business Alley, Potatoes and Renewable.
Over 470 leading suppliers come together to update 26,900 visitors on the very latest products, ranging from seeds to sprayers, crop varieties to cultivation equipment, fertilisers to finance.
The 11m EventStation stood out from the more traditional marquees and provided a cost effective point of difference Monsanto were hoping to achieve by appointing Baconinflate. Due to the success the 11m EventStation is already confirmed as part of the marketing strategy for 2012.